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Top-Shelf Tip No. 145: "Try not to be a man of success, but rather try to become a man of value." Albert Einstein 10 Ways Benchmark Your Business, Part 2 Merriam-Webster defines benchmarking as, "The study of a competitor's product or business practices in order to improve the performance of one's own company." Benchmarking is identifying a scope of comparison to discover who is best at something, whether it is in your company, your industry or the world. It surpasses guesswork and reputation by providing numerical data. Benchmarking provides a standard, a set of requirements against which you can compare your products and services. This standard helps you focus on your strengths and weaknesses to determine necessary improvements and stay competitive. Yesterday, Promotional Consultant Today shared five steps to benchmarking your business. In part two, we share five more. 1. Weigh your costs against industry norms. These might include utility bills, wages or research and development costs. If you can highlight areas where your costs are higher than the average, you may be able to make savings. 2. Calculate sales per employee. This will provide a straightforward measure of productivity and efficiency. If your sales are comparatively low, investigate the reasons; you might find the problem is not with your sales staff but your product, or that you are pitching to the wrong market. 3. Work out your profit margins. Your gross profit margin (direct profit on the cost of goods and services sold) will tell you how efficient your production processes are. Comparing this with your net profit margin (profit after all your costs have been deducted, including marketing and administration) will tell you how effectively you earn profits from sales. But how do you compare with other businesses? Should you streamline your operation? 4. Measure your customer service standards. Customer service is a key battleground for businesses with similar products or services. Working out the proportion of sales accounted for by returning customers will give you a picture of your service levels, as will the number of complaints you receive and the time it takes to fulfil an order. 5. Obtain benchmark information without approaching an external benchmarking partner. You can benchmark your firm's key statistics against widely available industry norms-salary surveys and published information on financial ratios for your industry, for example. Use these benchmarking tips to provide a pathway and outline opportunities to gain market share and move beyond the competition. Source: Atom Content Marketing, founded in 1991, was created to give clients a way to communicate effectively with the hard-to-reach small business market. Atom is run by CEO Rory MccGwire, MD Lisa Williams and a dedicated team of digital, project management, content and marketing specialists, based in the heart of Bristol, England. They're supported by a UK-wide network of subject experts, business writers and advisers. Compiled by Cassandra Johnson
Promotional Consultant Today, in case you missed it. 10 Ways Benchmark Your Business, Part 1 Read Article It’s Time For SWOT Read Article Small Business Brand-Building, Part 2 Read Article Small Business Brand-Building, Part 1 Read Article What You Can Learn From The Latest Craze Read Article
op-Shelf Tip No. 145: "Try not to be a man of success, but rather try to become a man of value." Albert Einstein 10 Ways Benchmark Your Business, Part 2 Merriam-Webster defines benchmarking as, "The study of a competitor's product or business practices in order to improve the performance of one's own company." Benchmarking is identifying a scope of comparison to discover who is best at something, whether it is in your company, your industry or the world. It surpasses guesswork and reputation by providing numerical data. Benchmarking provides a standard, a set of requirements against which you can compare your products and services. This standard helps you focus on your strengths and weaknesses to determine necessary improvements and stay competitive. Yesterday, Promotional Consultant Today shared five steps to benchmarking your business. In part two, we share five more. 1. Weigh your costs against industry norms. These might include utility bills, wages or research and development costs. If you can highlight areas where your costs are higher than the average, you may be able to make savings. 2. Calculate sales per employee. This will provide a straightforward measure of productivity and efficiency. If your sales are comparatively low, investigate the reasons; you might find the problem is not with your sales staff but your product, or that you are pitching to the wrong market. 3. Work out your profit margins. Your gross profit margin (direct profit on the cost of goods and services sold) will tell you how efficient your production processes are. Comparing this with your net profit margin (profit after all your costs have been deducted, including marketing and administration) will tell you how effectively you earn profits from sales. But how do you compare with other businesses? Should you streamline your operation? 4. Measure your customer service standards. Customer service is a key battleground for businesses with similar products or services. Working out the proportion of sales accounted for by returning customers will give you a picture of your service levels, as will the number of complaints you receive and the time it takes to fulfil an order. 5. Obtain benchmark information without approaching an external benchmarking partner. You can benchmark your firm's key statistics against widely available industry norms-salary surveys and published information on financial ratios for your industry, for example. Use these benchmarking tips to provide a pathway and outline opportunities to gain market share and move beyond the competition. Source: Atom Content Marketing, founded in 1991, was created to give clients a way to communicate effectively with the hard-to-reach small business market. Atom is run by CEO Rory MccGwire, MD Lisa Williams and a dedicated team of digital, project management, content and marketing specialists, based in the heart of Bristol, England. They're supported by a UK-wide network of subject experts, business writers and advisers. Compiled by Cassandra Johnson
Promotional Consultant Today, in case you missed it. 10 Ways Benchmark Your Business, Part 1 Read Article It’s Time For SWOT Read Article Small Business Brand-Building, Part 2 Read Article Small Business Brand-Building, Part 1 Read Article What You Can Learn From The Latest Craze Read Article
Counselor PromoGram is a member service from ASI that ensures you receive the latest industry news. You are currently opted out of all other ASI communications
Contact the Editor Advertise / Subscribe Read Past Versions Forward to a Friend
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vol1356, July 26, 2016
If you received this email, and you are not an ASI Supplier, please click here.
NEWS STORIES
State-by-State Breakdown of Promotional Product Sales ASI has released exclusive data that offers a promotional snapshot of all 50 states in the U.S. How much promotional revenue does California generate? What are the most influential items in Tennessee? How much more effective do residents of Massachusetts find promotional products compared to mobile advertising? There is a wealth of insight for your home state and beyond. READ ARTICLE
DNC Scavenger Hunt Offers Promo Prize As the Democratic National Convention kicks off in Philadelphia this week, residents and visitors have already had the chance to participate in a city-wide scavenger hunt with a promotional product tie-in. Some winners of the “Donkeys Around Town” hunt will win custom T-shirts to commemorate their participation in the event. READ ARTICLE
SPONSORED CONTENT
5 Powerful Steps to Winning an $18 Million Contract Ralph Petty, owner of Petty Marketing in Cleveland, TN, didn’t just strike it big, he hit the jackpot when one of the largest national health-care providers signed a three-year, $6 million annual print, promotional and e-commerce contract, worth more than $18 million. READ ARTICLE
The Joe Show: A Plethora of New Products In this episode of The Joe Show, Product Editor Joe Haley quenches your summer thirst with a pair of drinkware options as well as a sweet, chocolatey treat you can drink. And which presidential candidate is getting the boot through a pair of custom decorated sneakers? Joe puts his best foot forward with this latest episode. WATCH THE JOE SHOW
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ADVERTISEMENT
Superior Uniform Group, BAMKO Grow in Q2 Superior Uniform Group, Inc. (asi/90266) announced it reached $64.7 million in net sales for the second quarter, an increase of 19.5% compared to its $54.1 million in net sales in last year's Q2. BAMKO, Inc. (asi/131431), the Los Angeles-based distributor that Superior acquired for $15.8 million in March, generated net sales of $9.8 million in the quarter, representing an increase of more than 88% versus the same period in 2015. "The BAMKO team has now been with us for four months, and they've come out of the gate very strong," Michael Benstock, CEO of Superior Uniform Group, said in an earnings call. "Sales are on track to continue growing at a double-digit rate, and we expect the acquisition to be slightly accretive for the year excluding acquisition expenses." READ ARTICLE
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ADVERTISEMENT
CPSC Recalls Children's Water Bottles The U.S. Consumer Products Safety Commission (CPSC) has issued an official recall for children's insulated water bottles manufactured in China and distributed exclusively by L.L.Bean. The water bottles were imported by Spokane, WA-based GSI Outdoors, Inc.
The solder at the exterior base of the bottle contains elevated levels of lead, though no incidences of lead poisoning have yet been reported. The recall includes kids' 13.5-oz. water bottles with printed graphics in five different prints: Dino Bones, Flower Power, Orange Grid Camo, Purple Tie-Dye Butterfly and Robo Shark. A sticker with the item identification number "297684," as well as the numbers "PO#844" and "BB2D2-LLB-R45-0413," is located on the bottom of the bottle. "Consumers should immediately stop using the recalled water bottles and contact L.L.Bean for a full refund," said the CPSC in an official statement. About 6,700 bottles were sold by L.L.Bean for about $20 each through its retail stores, catalog and website between July 2015 and May 2016. While GSI Outdoors, Inc. is not an ASI-listed supplier, a search of ESP for "kids' water bottle" turned up 632 items from 105 suppliers. READ ARTICLE
TOP
Most Important Qualities in Distributor-Supplier Relationship From the industry's earliest days, it has relied on the symbiotic relationships between suppliers and distributors to thrive. The relationship has strengthened, changed, sped up and (most important) survived. It has evolved at its own pace. So, too, has the consumer world, but at a faster, breakneck pace. Consumers have come to expect immediate, transparent service from companies, and swift delivery of goods – sometimes the same day. The "I needed it yesterday" mindset is putting undeniable pressure on the supplier-distributor relationship.
"The whole world is shifting," says Larry Cohen, CEO of Top 40 distributor Axis Promotions (asi/128263). "Uber has changed how we hire rides, Airbnb how we travel, Amazon how we shop at retail. The world's gotten faster, and now there's immediacy to everything. Suppliers and distributors have to continue communicating, evolving and supporting each other. The system has worked well for a long time, and our relationships are valuable."
Of course, things can always be improved. So we asked a cadre of veteran distributors: what are the most important qualities in the distributor-supplier relationship?
READ ARTICLE
TOP
In the News Activate! Promotions + Marketing (asi/141964) has officially changed its name to BrandAlliance (asi/145177), a result of a merger between the two organizations executed on June 30, 2015. In the coming months, BrandAlliance will be issuing new brand standards and revamping its website.
Atlantic Coast Cotton (asi/37355) has completed its warehouse renovations, adding mezzanines, new product rows, automatic conveyors, higher racks and a mechanical pick module to its facility.
TOP
People on the Move Cotton Heritage (asi/46778) welcomes Ray Hughes as senior vice president and Ken White as vice president of sales. Image Outfitters (asi/230088) has hired Dawn Archbold as its first goodwill ambassador; her job is to grow the company's charitable donation program, iShare.
Click here to see all of this month’s industry personnel announcements.
TOP
ASI NEWS
The most anticipated tool of the year is finally here! Click here to check out the new Connect. Whether you're just starting out, experiencing rapid growth or sustaining a mature company, ADP has solutions to help you succeed. Request a free quote today. ASI catalogs can inspire new ideas, increase brand awareness and drive more sales. To learn more, Click here.
TOP
THE ASI SHOW THE LAST TWO FASILITATE EVENTS OF 2016 ARE ALMOST SOLD OUT – CLAIM YOUR SPACE TODAY Featuring pre-set meetings with million-dollar distributors in luxury locations, fASIlitate allows you to create lucrative business deals in uninterrupted 20-minute sessions. Join us at the industry's premier hosted buyer event – there are only TWO events left! fASIlitate Park City at Montage Deer Valley, September 26-29 – 2 SUITES LEFT fASIlitate New Orleans at Hotel Monteleone October 24-27, 2016 – 3 SUITES LEFT Spots are filling up, and participation is limited based on product category, so you NEED to act fast. Currently, participating distributors have an average sales volume of $1.6 million! Call your account manager today to find out if you qualify to participate in fASIlitate.
Follow ASI Show® on Twitter and Instagram, and like us on Facebook.
NEWS QUICK LINKS SUPERIOR UNIFORM GROUP, BAMKO GROW IN Q2 | CPSC RECALLS CHILDREN’S WATER BOTTLES | MOST IMPORTANT QUALITIES IN DISTRIBUTOR-SUPPLIER RELATIONSHIP | IN THE NEWS | PEOPLE ON THE MOVE
If you received this email, and you are not an ASI Supplier, please click here.
Counselor® PromoGram® is a trademark of the Advertising Specialty Institute. You were sent this newsletter as a benefit of your ASI membership. Copyright 2015, ASI. All Rights Reserved. If you'd like us to send Counselor PromoGram FREE to anyone else at your company (or to your off-site sales reps), go to www.asicentral.com/newsletters and complete the online form.
Interested in advertising in Counselor PromoGram? Send an email to ekoehler@asicentral.com
Click here to subscribe to Counselor® magazine. You must be a member of ASI to subscribe to this publication. The publisher has a right to refuse subscriptions to non-members. Advertising Specialty Institute®, 4800 Street Road, Trevose, PA 19053
This message/promotion was sent by Advertising Specialty Institute, Inc., 4800 Street Road, Trevose, PA 19053 For questions/inquiries please contact our Customer Service Team at CustomerService@asicentral.com. To unsubscribe from all of our mailings, click here or send an email to our Customer Service Team CustomerService@asicentral.com with the Email Address in the subject line. To unsubscribe from the Counselor PromoGram e-Newsletter email list only, click here
Comments
To the person who posted the above review: Be advised that if you continue to post these defamatory statements, we will retain counsel and sue you for damages. We will sue for the harm you have caused to our business and will also seek punitive damages.
"Try not to be a man of success, but rather try to become a man of value."
Albert Einstein
10 Ways Benchmark Your Business, Part 2
Merriam-Webster defines benchmarking as, "The study of a competitor's product or business practices in order to improve the performance of one's own company."
Benchmarking is identifying a scope of comparison to discover who is best at something, whether it is in your company, your industry or the world. It surpasses guesswork and reputation by providing numerical data. Benchmarking provides a standard, a set of requirements against which you can compare your products and services. This standard helps you focus on your strengths and weaknesses to determine necessary improvements and stay competitive.
Yesterday, Promotional Consultant Today shared five steps to benchmarking your business. In part two, we share five more.
1. Weigh your costs against industry norms. These might include utility bills, wages or research and development costs. If you can highlight areas where your costs are higher than the average, you may be able to make savings.
2. Calculate sales per employee. This will provide a straightforward measure of productivity and efficiency. If your sales are comparatively low, investigate the reasons; you might find the problem is not with your sales staff but your product, or that you are pitching to the wrong market.
3. Work out your profit margins. Your gross profit margin (direct profit on the cost of goods and services sold) will tell you how efficient your production processes are. Comparing this with your net profit margin (profit after all your costs have been deducted, including marketing and administration) will tell you how effectively you earn profits from sales. But how do you compare with other businesses? Should you streamline your operation?
4. Measure your customer service standards. Customer service is a key battleground for businesses with similar products or services. Working out the proportion of sales accounted for by returning customers will give you a picture of your service levels, as will the number of complaints you receive and the time it takes to fulfil an order.
5. Obtain benchmark information without approaching an external benchmarking partner. You can benchmark your firm's key statistics against widely available industry norms-salary surveys and published information on financial ratios for your industry, for example.
Use these benchmarking tips to provide a pathway and outline opportunities to gain market share and move beyond the competition.
Source: Atom Content Marketing, founded in 1991, was created to give clients a way to communicate effectively with the hard-to-reach small business market. Atom is run by CEO Rory MccGwire, MD Lisa Williams and a dedicated team of digital, project management, content and marketing specialists, based in the heart of Bristol, England. They're supported by a UK-wide network of subject experts, business writers and advisers.
Compiled by Cassandra Johnson
Promotional Consultant Today, in case you missed it.
10 Ways Benchmark Your Business, Part 1
Read Article
It’s Time For SWOT
Read Article
Small Business Brand-Building, Part 2
Read Article
Small Business Brand-Building, Part 1
Read Article
What You Can Learn From The Latest Craze
Read Article
op-Shelf Tip No. 145:
"Try not to be a man of success, but rather try to become a man of value."
Albert Einstein
10 Ways Benchmark Your Business, Part 2
Merriam-Webster defines benchmarking as, "The study of a competitor's product or business practices in order to improve the performance of one's own company."
Benchmarking is identifying a scope of comparison to discover who is best at something, whether it is in your company, your industry or the world. It surpasses guesswork and reputation by providing numerical data. Benchmarking provides a standard, a set of requirements against which you can compare your products and services. This standard helps you focus on your strengths and weaknesses to determine necessary improvements and stay competitive.
Yesterday, Promotional Consultant Today shared five steps to benchmarking your business. In part two, we share five more.
1. Weigh your costs against industry norms. These might include utility bills, wages or research and development costs. If you can highlight areas where your costs are higher than the average, you may be able to make savings.
2. Calculate sales per employee. This will provide a straightforward measure of productivity and efficiency. If your sales are comparatively low, investigate the reasons; you might find the problem is not with your sales staff but your product, or that you are pitching to the wrong market.
3. Work out your profit margins. Your gross profit margin (direct profit on the cost of goods and services sold) will tell you how efficient your production processes are. Comparing this with your net profit margin (profit after all your costs have been deducted, including marketing and administration) will tell you how effectively you earn profits from sales. But how do you compare with other businesses? Should you streamline your operation?
4. Measure your customer service standards. Customer service is a key battleground for businesses with similar products or services. Working out the proportion of sales accounted for by returning customers will give you a picture of your service levels, as will the number of complaints you receive and the time it takes to fulfil an order.
5. Obtain benchmark information without approaching an external benchmarking partner. You can benchmark your firm's key statistics against widely available industry norms-salary surveys and published information on financial ratios for your industry, for example.
Use these benchmarking tips to provide a pathway and outline opportunities to gain market share and move beyond the competition.
Source: Atom Content Marketing, founded in 1991, was created to give clients a way to communicate effectively with the hard-to-reach small business market. Atom is run by CEO Rory MccGwire, MD Lisa Williams and a dedicated team of digital, project management, content and marketing specialists, based in the heart of Bristol, England. They're supported by a UK-wide network of subject experts, business writers and advisers.
Compiled by Cassandra Johnson
Promotional Consultant Today, in case you missed it.
10 Ways Benchmark Your Business, Part 1
Read Article
It’s Time For SWOT
Read Article
Small Business Brand-Building, Part 2
Read Article
Small Business Brand-Building, Part 1
Read Article
What You Can Learn From The Latest Craze
Read Article
Counselor PromoGram is a member service from ASI that ensures you receive the latest industry news.
You are currently opted out of all other ASI communications
Contact the Editor
Advertise / Subscribe
Read Past Versions
Forward to a Friend
SHARE
vol1356, July 26, 2016
If you received this email, and you are not an ASI Supplier, please click here.
NEWS STORIES
State-by-State Breakdown of Promotional Product Sales
ASI has released exclusive data that offers a promotional snapshot of all 50 states in the U.S. How much promotional revenue does California generate? What are the most influential items in Tennessee? How much more effective do residents of Massachusetts find promotional products compared to mobile advertising? There is a wealth of insight for your home state and beyond.
READ ARTICLE
DNC Scavenger Hunt Offers Promo Prize
As the Democratic National Convention kicks off in Philadelphia this week, residents and visitors have already had the chance to participate in a city-wide scavenger hunt with a promotional product tie-in. Some winners of the “Donkeys Around Town” hunt will win custom T-shirts to commemorate their participation in the event.
READ ARTICLE
SPONSORED CONTENT
5 Powerful Steps to Winning an $18 Million Contract
Ralph Petty, owner of Petty Marketing in Cleveland, TN, didn’t just strike it big, he hit the jackpot when one of the largest national health-care providers signed a three-year, $6 million annual print, promotional and e-commerce contract, worth more than $18 million.
READ ARTICLE
The Joe Show: A Plethora of New Products
In this episode of The Joe Show, Product Editor Joe Haley quenches your summer thirst with a pair of drinkware options as well as a sweet, chocolatey treat you can drink. And which presidential candidate is getting the boot through a pair of custom decorated sneakers? Joe puts his best foot forward with this latest episode.
WATCH THE JOE SHOW
TOP
ADVERTISEMENT
Superior Uniform Group, BAMKO Grow in Q2
Superior Uniform Group, Inc. (asi/90266) announced it reached $64.7 million in net sales for the second quarter, an increase of 19.5% compared to its $54.1 million in net sales in last year's Q2. BAMKO, Inc. (asi/131431), the Los Angeles-based distributor that Superior acquired for $15.8 million in March, generated net sales of $9.8 million in the quarter, representing an increase of more than 88% versus the same period in 2015.
"The BAMKO team has now been with us for four months, and they've come out of the gate very strong," Michael Benstock, CEO of Superior Uniform Group, said in an earnings call. "Sales are on track to continue growing at a double-digit rate, and we expect the acquisition to be slightly accretive for the year excluding acquisition expenses."
READ ARTICLE
TOP
ADVERTISEMENT
CPSC Recalls Children's Water Bottles
The U.S. Consumer Products Safety Commission (CPSC) has issued an official recall for children's insulated water bottles manufactured in China and distributed exclusively by L.L.Bean. The water bottles were imported by Spokane, WA-based GSI Outdoors, Inc.
The solder at the exterior base of the bottle contains elevated levels of lead, though no incidences of lead poisoning have yet been reported.
The recall includes kids' 13.5-oz. water bottles with printed graphics in five different prints: Dino Bones, Flower Power, Orange Grid Camo, Purple Tie-Dye Butterfly and Robo Shark. A sticker with the item identification number "297684," as well as the numbers "PO#844" and "BB2D2-LLB-R45-0413," is located on the bottom of the bottle.
"Consumers should immediately stop using the recalled water bottles and contact L.L.Bean for a full refund," said the CPSC in an official statement.
About 6,700 bottles were sold by L.L.Bean for about $20 each through its retail stores, catalog and website between July 2015 and May 2016. While GSI Outdoors, Inc. is not an ASI-listed supplier, a search of ESP for "kids' water bottle" turned up 632 items from 105 suppliers.
READ ARTICLE
TOP
Most Important Qualities in Distributor-Supplier Relationship
From the industry's earliest days, it has relied on the symbiotic relationships between suppliers and distributors to thrive. The relationship has strengthened, changed, sped up and (most important) survived. It has evolved at its own pace.
So, too, has the consumer world, but at a faster, breakneck pace. Consumers have come to expect immediate, transparent service from companies, and swift delivery of goods – sometimes the same day. The "I needed it yesterday" mindset is putting undeniable pressure on the supplier-distributor relationship.
"The whole world is shifting," says Larry Cohen, CEO of Top 40 distributor Axis Promotions (asi/128263). "Uber has changed how we hire rides, Airbnb how we travel, Amazon how we shop at retail. The world's gotten faster, and now there's immediacy to everything. Suppliers and distributors have to continue communicating, evolving and supporting each other. The system has worked well for a long time, and our relationships are valuable."
Of course, things can always be improved. So we asked a cadre of veteran distributors: what are the most important qualities in the distributor-supplier relationship?
READ ARTICLE
TOP
In the News
Activate! Promotions + Marketing (asi/141964) has officially changed its name to BrandAlliance (asi/145177), a result of a merger between the two organizations executed on June 30, 2015. In the coming months, BrandAlliance will be issuing new brand standards and revamping its website.
Atlantic Coast Cotton (asi/37355) has completed its warehouse renovations, adding mezzanines, new product rows, automatic conveyors, higher racks and a mechanical pick module to its facility.
TOP
People on the Move
Cotton Heritage (asi/46778) welcomes Ray Hughes as senior vice president and Ken White as vice president of sales.
Image Outfitters (asi/230088) has hired Dawn Archbold as its first goodwill ambassador; her job is to grow the company's charitable donation program, iShare.
Click here to see all of this month’s industry personnel announcements.
TOP
ASI NEWS
The most anticipated tool of the year is finally here! Click here to check out the new Connect. Whether you're just starting out, experiencing rapid growth or sustaining a mature company, ADP has solutions to help you succeed. Request a free quote today.
ASI catalogs can inspire new ideas, increase brand awareness and drive more sales. To learn more, Click here.
TOP
THE ASI SHOW
THE LAST TWO FASILITATE EVENTS OF 2016 ARE ALMOST SOLD OUT – CLAIM YOUR SPACE TODAY
Featuring pre-set meetings with million-dollar distributors in luxury locations, fASIlitate allows you to create lucrative business deals in uninterrupted 20-minute sessions. Join us at the industry's premier hosted buyer event – there are only TWO events left!
fASIlitate Park City at Montage Deer Valley, September 26-29 – 2 SUITES LEFT
fASIlitate New Orleans at Hotel Monteleone October 24-27, 2016 – 3 SUITES LEFT
Spots are filling up, and participation is limited based on product category, so you NEED to act fast. Currently, participating distributors have an average sales volume of $1.6 million! Call your account manager today to find out if you qualify to participate in fASIlitate.
Follow ASI Show® on Twitter and Instagram, and like us on Facebook.
NEWS QUICK LINKS
SUPERIOR UNIFORM GROUP, BAMKO GROW IN Q2 | CPSC RECALLS CHILDREN’S WATER BOTTLES | MOST IMPORTANT QUALITIES IN DISTRIBUTOR-SUPPLIER RELATIONSHIP | IN THE NEWS | PEOPLE ON THE MOVE
If you received this email, and you are not an ASI Supplier, please click here.
Counselor® PromoGram® is a trademark of the Advertising Specialty Institute. You were sent this newsletter as a benefit of your ASI membership. Copyright 2015, ASI. All Rights Reserved.
If you'd like us to send Counselor PromoGram FREE to anyone else at your company (or to your off-site sales reps), go to www.asicentral.com/newsletters and complete the online form.
Interested in advertising in Counselor PromoGram? Send an email to ekoehler@asicentral.com
Click here to subscribe to Counselor® magazine. You must be a member of ASI to subscribe to this publication. The publisher has a right to refuse subscriptions to non-members.
Advertising Specialty Institute®, 4800 Street Road, Trevose, PA 19053
This message/promotion was sent by Advertising Specialty Institute, Inc., 4800 Street Road, Trevose, PA 19053
For questions/inquiries please contact our Customer Service Team at CustomerService@asicentral.com.
To unsubscribe from all of our mailings, click here or send an email to our Customer Service Team CustomerService@asicentral.com
with the Email Address in the subject line. To unsubscribe from the Counselor PromoGram e-Newsletter email list only, click here